The main aim of the project is to efficiently promote both the top quality and the unique competitive advantages of the local olive oils to domestic and international markets, focusing mainly on propping up their entrance to new markets and commercial networks.
Furthermore, the project contributes to the establishment of an Innovative Network in the Olive Sector between Chambers, SMEs’ Associations, Research Institutes and Regional Authorities, in order to develop and offer to the local olive oil companies innovative and global authenticity certification methods, tools, structures, and services.