The first Project Technical meeting of the Authentic Olive Net Project – funded by the Interreg VA Greece-Italy 2014-2020 program,was held on November 25 and 26 at ASSOPROLI headquarters in Andria, and was attended by all Project Partners: Chamber of Commerce of Preveza (EL), Region of Western Greece (EL), ELGO Demeter (EL), ASSOPROLI and the Chamber of Commerce of Foggia.
Several topics were discussed, converging on the definition of a cross-border brand of olive oil authenticity that will be based on three pillars: 1) origin, 2) production methods, 3) quality.The project also envisages the development of a promotion platform (e-promotion Platform) and, at the same time, the creation of the “Authentic Olive Net” network / community (e-Networking platform) in which several actors of olive oil supply chain will be able to meet and collaborate.
Moreover, ASSOPROLI organized a thematic Workshop with the speeches of the agronomist Giacomo Carreras – President of the Order of Agronomists and Forest Doctors of the Province of Bari – and of Prof. Salvatore Camposeo – Department of Agro-Food and Territorial Sciences of the University of Bari – and a study visit to some of the area’s excellences, to retrace the olive oil supply chain: Vivai De Nicolo di Terlizzi, Ruggiero Agricultural Company, Cima di Bitonto Cooperative Oil Mill, I Tre Campanili Cooperative Oil Mill and the Assoproli Bari Storage System in Andria.
Forthcoming activities are the definition of the “Authentic Olive Net” Trademark and the related Values Chart and Regulation, the development of the Platform and the Community, and finally a call for interest addressed to companies to become part of the “Authenticity” network.
Pasquale Mastandrea – Assoproli President – highlights that through this Project, Assoproli tries to give a concrete response to the requests of its members who, given the particular moment the sector is facing, are pushing toward the olive oil quality enhancement as a tool to fight against the decline of market prices.
Francesco Cuddemi – Project officer of the Interreg V-A Greece-Italy Programme, attended the second day of the meeting and the approved the vision, strategy and operative plan defined by Project Partners.
Info: Assoproli Bari 080 5534688